The RICH Program was designed to combat the fallacy of cultivating self-esteem through greed and capitalism, which is a common problem among BIPOC (black indigenous people of color), as they seek their place in society. It is a program that transcends the Social Ecology Model across the individual, relationship, community and societal structures.
As we ascend Maslow’s Hierarchy of Needs, we will be motivated to be the best person we can be once our physiological, safety, social & psychological needs are met. Implement the RICH program to address the psychological needs of BIPOC (Black Indigenous People of Color).
The foundation of the RICH ideology is in Ethnotherapy. During the Civil Rights Movement, Dr. Price Cobbs coined the term Ethnotherapy to explain a therapeutic group model to explore and exchange negative attitudes about one’s race and ethnicity. This form of therapy proved successful for blacks during that time and later was resurrected by Cobbs’ protege, Judith Klein, who continued his work in the Jewish community until her death in the late 1990’s. Ethnotherapy has also recently been successful with at-risk Muslim youth in France.
When a person becomes confident within themselves and prideful about who they are and where they come from, they can find Wellness in spite of adversity. They then have the strength to be fortified as agents for change.
To Implement the RICH Program please contact: